Blog
Stories and insights from the team
Community Pulse is now available as a standalone product
This blog announces Community Pulse as a standalone product, giving community managers a fast, low-cost daily summary of what is happening across their communities so they can prioritise what matters without needing the full Aartoo platform.
3 min read
How Amplify World Manages Community at Scale in 2026
How does one team manage 100,000+ artists across dozens of countries? Rhys from Amplify World shares the community management tools and tactics that actually work.
5 min read
High-Priority Signals: The Missing Piece in Your Community Workflow
High-Priority Signals (Community Pulse) helps community teams cut through Discord/Telegram/X noise by surfacing meaningful shifts in sentiment, topics, and support load so you can prioritise the right actions fast.
8 min read
How Dovu Is Building a 4,700-Member Web3 Community Around Real-World Impact
Aaron sat down with Julian from [Dovu](https://dovu.ai/) at the Hedera booth to talk about a $1.1 billion carbon credit programme, a 4,700-strong Discord community, and a clever way they're using aartoo's reporting feature to keep every member in the loop - even the ones who can't be in the chat every single day.
5 min read
Aartoo + Zealy: Quest Execution Meets Community Intelligence
This blog explains how Zealy is great for running and measuring quest campaigns, while Aartoo adds the missing layer of community intelligence needed to distinguish reward farmers from genuine contributors and turn quest activity into lasting community growth.
8 min read
How Turbo Increased Engagement Intensity by 43% Without Increasing Noise
Aartoo’s work with Turbo shows how a high-volatility memecoin community can use structured data and targeted rewards to increase meaningful engagement at scale without increasing noise or changing its culture.
5 min read
How CoinEasy Runs a Multi-Client Web3 Community Agency on Aartoo
CoinEasy uses Aartoo as operational infrastructure across 15+ client communities. By reducing manual moderation time by ~30–40% and enabling the same team to support 1.5–2× more community activity, Aartoo became the system CoinEasy relies on to scale rewards, reporting, and insight without adding headcount.
6 min read
How Jowe Built the Most Vibrant L1 Discord in Years
Jowe from Fogo joins aartoo's Aaron to talk gamification, founder-led community, no-gas UX, and how aartoo powers his daily workflow as a community lead.
5 min read
How Uniswap Labs Is Building DeFi Community From the Ground Up in Latin America
Ana Westfal from Uniswap Labs joins aartoo's Aaron to talk DeFi education, Latin American community building, IRL events, and the future of community management.
5 min read
What Does a web3 Community Manager Actually Do?
Learn what a web3 Community Manager actually does - from engagement and education to sentiment tracking and crisis management.
4 min read
What Is a Community Relationship Manager (CoRM)?
Community Relationship Management (CoRM) is the evolution of CRM for modern, decentralised teams. This guide explains what a CoRM is, why Web3 communities need it, and how it unifies Discord, Telegram, GitHub, and contributor data into clear insights and next-step actions.
6 min read
How ZK Cloud's Sasha Builds Engaged Communities Around Deep Tech
Sasha from ZK Cloud joins aartoo's Aaron to talk zero knowledge proofs, beating airdrop farming, founder marketing, and the skills every community manager needs in 2025.
5 min read
How CoinEasy Is Making Web3 Education Stick in the Korean Market
Jaden from CoinEasy joins aartoo's Aaron to talk Web3 education in Korea, building sticky communities, beating airdrop farming, and the EasyGo super app launch.
5 min read
How World of Women Built a Community That Survived Every Crypto Winter
Benind the Community Epsiode 1 Eco from World of Women joins aartoo's Aaron to talk NFT community survival, founder presence, celebrity adoption, the WoW universe, and lessons for community managers everywhere.
5 min read
Is the 90/10 Rule Dead? How the 1% Drives 99% of Community Growth
Participation is long-tailed. The old 90/10 baseline is collapsing toward 99/1.
7 min read